Stapled booklets are often also called saddle-stitched booklets. Saddle stitch binding is a really popular method where printed pages are folded, gathered together, and then stitched up the fold line with a sturdy metal staple. The popularity of this technique is largely down to two things: they’re really fast to produce, and are cost effective! Stapled booklets are a surefire way of keeping all the information you are printing together in one place.

Whether you’re designing the artwork yourself or are instructing your in-house design team, making a stapled booklet is simple and straightforward. You can create your stapled book print in Microsoft Word or, if you have access to professional design applications like Photoshop or InDesign, our how-to instructions will show you how to set your artwork up in easy steps.

You can choose from a range of paper types to make a booklet to suit your budget. There’s high-quality 150gsm silk paper available, or 120gsm uncoated paper for a writable finish. You can also pick from a self-cover (which is the same as your inner pages) or a 250gsm thick cover; perfect if you’re printing professional stapled brochures to hand out to clients – these will really put the icing on the cake!

We think the secret to our high-quality stapled brochure and booklet printing and binding service is using the best machinery for the job! That’s why we print and make all of our booklets in our state-of-the-art facility.

The booklets’ inside pages are printed out on our high-speed inkjet printers (Truepress Jet 520HDs), and the book covers are printed on our iGen press or Heidelberg. These are then stitched together by our Horizon StitchLiners for binding.

After some inspiration? There are loads of different ways in which you can use stapled booklets for your marketing. Here are the most popular ways to use them – but you can be as creative as you like with your own!

1) Magazines and Newsletters

Sending out a magazine or newsletter to your customers is a great way to keep them in the loop about any upcoming product launches, offers, and industry news. You can mail them out, leave them in your waiting room or even pile them on a coffee table in your café or reception area.

For a silky branded magazine, choose our thin, 115gsm silk paper. Opt for the classic A4 size or something a little quirkier like a 210mm square magazine.

2) Theatre Programmes

With a thicker stock, you can give your theatre audience a taste of luxury at your next big production. Add a glossy cover to a 250gsm silk stock to make the colours pop, and keep the inside pages at 150gsm silk for a premium feel that won’t break the bank. Print your theatre programs on A5 – the perfect size for popping into a bag or flicking through during the interval.

3) Guides and Manuals

If you’re offering a product that needs set up or how-to instructions, a stapled booklet is the best option because it’s so affordable. Choose an A6 booklet or a small square one, with 115gsm uncoated inner pages and a self-cover for the most cost-effective book printing option.

4) Multi-Page Menus

If you have a huge range of dishes and courses, you need a stapled booklet menu to show them off! Our A4 size is the perfect choice for a main menu, large square books make great dessert menus, and DL-size booklets are the perfect choice for a bar menu or drinks list.